The PONY fall/winter lookbook is comprised of bright and loud pieces straying away from the muted greens,browns and camo patterns we are seeing from others. PONY’s video lookbook showcases lots of urban inspired clothing like heavy puff jackets and slim pants and the iconic PONY wave shoes. With the new tagline of ‘do you’ they are really pushing the perception of their brand over the last few years. All in all a solid lookbook especially for a video lookbook.
Incorporating pop art motifs, tone on tone executions, subdued colors with surprising bright infusions! This season PONY has got you covered for all your brave city pursuits: inspired by both the heroic and the untamed, PONY’S FW’13 collection caters for city adventure seekers. Our great heroes return from PONY’S archive: Top Stars, City Wings, M100s, Vintage Slamdunks. Along with the freshest PONY models: SplitUps, TrackItBack, TakeItHome and the Beater. This season PONY is also kicking off a new initiative “DO YOU…”. DO YOU… is a statement inspired by our long term collaborator and friend from NYC RICKY POWELL. More details coming soon